2023 should be a promising year for Thailand’s financial landscape according to Pham Quang Minh, general manager of Mambu Thailand, a cloud banking platform. Digital banks are expected to be fully licensed and start operating in 2023. He said they are looking forward to seeing how innovation can make financial services simpler, more inclusive and accessible for everyone. According to Mambu’s annual Partner Predictions report traditional banks are likely to focus on creating their own interfaces and making them more engaging to increase brand loyalty. It said that banks in the Asia-Pacific are being pressured to improve their digital banking services in 2023, as more tech firms are expected to join the industry amid the use of cloud technology.